
Flagship Programme
Micro Enterprise Accelerator Programme
Empower micro-enterprises with simple yet effective organizational practices. The Micro-Enterprise Accelerator Programme supports entrepreneurs in making meaningful gains by enhancing financial management, customer engagement, and operational efficiency.
Various (Live Virtual, In-Person or Hybrid)
6 Months
Designed for
Micro-business owners

Phase 1: Know Your Customers & the Market
Understanding market trends and customer needs
Developing a customer-centric approach
Phase 2: Understanding Your Business
Phase 3: Motivating People & Streamlining Operations
Phase 4: Planning for Growth
This 6-month blended learning programme includes:
3-4 days of in-person Learning Lab workshops
Access to online courses and practical business tools
Peer networking opportunities for shared learning and collaboration
Access to AMI’s mobile app for business tracking and financial management
Graduation event & certification
AMI partners with development organizations and micro-finance institutions to deliver the Micro-Enterprise Accelerator Programme at scale. This ensures that entrepreneurs across different markets and sectors receive relevant and impactful training in their local contexts. Whether delivered in-person, virtually, or through a hybrid model, this programme is customized to address the unique challenges faced by micro-business owners and help them thrive in competitive environments.
Guided & Supported Learning Journeys

Cohort-Based
Groups of learners are guided by AMI’s facilitators through experiences that emphasize peer-to-peer learning, action learning projects, and networking.

Tech-Enabled
AMI’s web and mobile apps support learners anytime and anywhere with access to video content, downloadable tools and engagement, throughout their journey.

Africa First
Our approach and content is built for Africa’s ambitious professionals and teams. With content in 7 languages, African case studies, and experiences led by Africa’s finest facilitators, we put Africa first in everything we do.
I improved my record-keeping and created a functional budget. I also expanded my business by adding new product lines and enhancing the look and feel of my shop. As a result, my revenue has grown by over 40%!
Mejjah Gitua
Business Owner
Sauti Traders
Conducting a SWOT analysis helped me identify external factors affecting my business. I spotted an opportunity in the directive requiring civil servants to wear African attire on Fridays. After reviewing our sales numbers, I was thrilled to see that we didn’t just meet our 30% growth target—we exceeded it with a 44% increase in sales last month.
Serah Okoti
Founder
Princess Fashion Empire
We’ve gained valuable insights into financial management, client relationships, market competition, suppliers, and other key aspects of the branding and merchandising industry.
Muthoni Gituru
Business Owner
Ekara Official


Ambitious learning for an ambitious Africa
Whether you’re looking for workplace learning for five to five hundred, or customized programmes that drive impact locally or across Africa, AMI’s learning solutions are tailored to meet your unique needs.
Connect with our learning advisors to discover how our ambitious learning programmes can help you achieve your ambitious goals.
Connect with an AMI Learning Advisor

Explore related programmes enrolling now
AMI offers editions of this programme for open enrollment for individuals and smaller teams, in addition to offering our programmes at scale along side impact partners and workplace learning customers.
Overview
Small steps in business can lead to big strides, especially for micro-business owners on their entrepreneurial journey. Success in any sized business comes from mastering fundamental business skills and applying them consistently.
For a micro-enterprise even a single change to fundamental practices in the business can be a game changer - from stock management, to record keeping or managing effectively. The Micro-Enterprise Accelerator Programme equips entrepreneurs with these game changing practices and behaviours to boost financial planning, marketing, and operations to build stronger, more resilient businesses.
Participants gain immediate, practical skills through hands-on workshops, peer learning, online business tools, and personalized coaching. The flexible and accessible structure ensures that even entrepreneurs with limited internet access and busy schedules can participate effectively.
This programme is delivered in collaboration with development organizations and micro-finance institutions to support business owners across various networks. Tailored for different markets and languages, it empowers entrepreneurs with the tools needed for long-term success and growth.
Key Outcomes
Business Resilience & Growth
Strengthen business operations for long-term sustainability
Improve business survival rates through better financial management
Drive revenue growth and job creation