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Flagship Programme

Micro Enterprise Accelerator Programme

Empower micro-enterprises with simple yet effective organizational practices. The Micro-Enterprise Accelerator Programme supports entrepreneurs in making meaningful gains by enhancing financial management, customer engagement, and operational efficiency.

Various (Live Virtual, In-Person or Hybrid)

6 Months

Designed for

Micro-business owners

  • Phase 1: Know Your Customers & the Market

    • Understanding market trends and customer needs

    • Developing a customer-centric approach

    Phase 2: Understanding Your Business

    Phase 3: Motivating People & Streamlining Operations

    Phase 4: Planning for Growth


  • This 6-month blended learning programme includes:

    • 3-4 days of in-person Learning Lab workshops

    • Access to online courses and practical business tools

    • Peer networking opportunities for shared learning and collaboration

    • Access to AMI’s mobile app for business tracking and financial management

    • Graduation event & certification

  • AMI partners with development organizations and micro-finance institutions to deliver the Micro-Enterprise Accelerator Programme at scale. This ensures that entrepreneurs across different markets and sectors receive relevant and impactful training in their local contexts. Whether delivered in-person, virtually, or through a hybrid model, this programme is customized to address the unique challenges faced by micro-business owners and help them thrive in competitive environments.

Guided & Supported Learning Journeys

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Cohort-Based

Groups of learners are guided by AMI’s facilitators through experiences that emphasize peer-to-peer learning, action learning projects, and networking.

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Tech-Enabled

AMI’s web and mobile apps support learners anytime and anywhere with access to video content, downloadable tools and engagement, throughout their journey.

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Africa First

Our approach and content is built for Africa’s ambitious professionals and teams. With content in 7 languages, African case studies, and experiences led by Africa’s finest facilitators, we put Africa first in everything we do.

I improved my record-keeping and created a functional budget. I also expanded my business by adding new product lines and enhancing the look and feel of my shop. As a result, my revenue has grown by over 40%!
Mejjah Gitua
Business Owner
Sauti Traders
Conducting a SWOT analysis helped me identify external factors affecting my business. I spotted an opportunity in the directive requiring civil servants to wear African attire on Fridays. After reviewing our sales numbers, I was thrilled to see that we didn’t just meet our 30% growth target—we exceeded it with a 44% increase in sales last month.
Serah Okoti
Founder
Princess Fashion Empire
We’ve gained valuable insights into financial management, client relationships, market competition, suppliers, and other key aspects of the branding and merchandising industry.
Muthoni Gituru
Business Owner
Ekara Official

Connect with AMI to learn how this programme can unlock growth & performance.

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Ambitious learning for an ambitious Africa

Whether you’re looking for workplace learning for five to five hundred, or customized programmes that drive impact locally or across Africa, AMI’s learning solutions are tailored to meet your unique needs.

Connect with our learning advisors to discover how our ambitious learning programmes can help you achieve your ambitious goals.

Connect with an AMI Learning Advisor


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Explore related programmes enrolling now

AMI offers editions of this programme for open enrollment for individuals and smaller teams, in addition to offering our programmes at scale along side impact partners and workplace learning customers.

Overview

Small steps in business can lead to big strides, especially for micro-business owners on their entrepreneurial journey. Success in any sized business comes from mastering fundamental business skills and applying them consistently.


For a micro-enterprise even a single change to fundamental practices in the business can be a game changer - from stock management, to record keeping or managing effectively. The Micro-Enterprise Accelerator Programme equips entrepreneurs with these game changing practices and behaviours to boost financial planning, marketing, and operations to build stronger, more resilient businesses.


Participants gain immediate, practical skills through hands-on workshops, peer learning, online business tools, and personalized coaching. The flexible and accessible structure ensures that even entrepreneurs with limited internet access and busy schedules can participate effectively.


This programme is delivered in collaboration with development organizations and micro-finance institutions to support business owners across various networks. Tailored for different markets and languages, it empowers entrepreneurs with the tools needed for long-term success and growth.

Key Outcomes

Business Resilience & Growth

  • Strengthen business operations for long-term sustainability

  • Improve business survival rates through better financial management

  • Drive revenue growth and job creation

Financial & Operational Management

Market Expansion & Customer Engagement


Focus Areas

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