top of page

Does being promoted to a management position suit you?

  • Writer: Jonathan Cook
    Jonathan Cook
  • Jul 5, 2022
  • 3 min read

Updated: Feb 11, 2025

This is the second coaching letter in a series offered as part of my regular column. It responds to real questions managers in small or medium enterprises have asked me, and offers ideas to anyone in a similar situation, or to managers wanting to adopt a coaching style. Personal details have been changed.

This is what I wrote to a new manager grappling with whether or not management suits her:

A promotion is generally welcome news; but not for everyone. A brain surgeon, for example, is highly qualified and earns an excellent salary, but manages no one and probably prefers doing brain surgery to managing a hospital. Progression in a career can mean either promotion or professional advancement, and sensible companies provide for both.

Which suits you better? Promotion usually means higher status, more power, more autonomy and better perks. But it also usually means longer hours, more stress, and less opportunity to do the professional work you trained for.

According to the organisational psychologist David McClelland, we are all driven by three motivators: Need for Achievement, Need for Power and Need for Affiliation. All three matter, but I think your dominant driver is Need for Achievement. You described it as being inwardly focused – your career decisions are based on doing what you enjoy, find meaningful and do well.

So for you a management position is only attractive if it helps you achieve more of what you value. As long as you are treated fairly and your contribution is appreciated in your current role, promotion might even get in the way.

People with a high Need for Power thrive on control, competitiveness and status – great qualities for management, provided they are harnessed for the common good. I doubt you would enjoy being a manager in a large, political company, but fortunately your smaller company has less of the political jockeying for position that infects many large companies.

You have wonderful people skills, but I don’t think you have too high a Need for Affiliation either. Otherwise the need to be liked could fatally limit your ability to take difficult decisions or give honest feedback, creating stress for yourself and others.

But taking independent, risky and maybe confrontational decisions could be stressful for you. You explained very insightfully that a lack of structure can feel overwhelming, because you enjoy clarity about what you are responsible for and what you can let go for others. The higher you climb, the more you will have to create structure both for yourself and others, without stifling the creativity and autonomy of those who thrive on flexibility.

In our recent conversation, I was impressed how well you know yourself and your aspirations. You said you don’t aspire to be a CEO. More important to you is to live a life of balance and to impact peoples’ lives positively.

So does this promotion match what you value most in yourself? Of course we are not static beings, and up to a point you can choose whether or not management will suit you. A promotion offers a threshold into a new identity as a leader. As we climb in seniority, both our self-image and our public identity subtly change to match our new responsibilities. Learning to lead includes choosing what elements of your identity you want to retain, and what to change.

Who do you want to become? Don’t be restricted by your own current picture of yourself, nor by what others value as important. You are highly talented in so many ways and can probably achieve more than you dream possible, both professionally and in leading others.

Jonathan Cook, a counselling psychologist, chairs the African Management Institute. This is a coaching columns for Business Day, published on 28 June 2022 (https://www.businesslive.co.za/bd/opinion/columnists/2022-06-27-jonathan-cook-does-being-promoted-to-a-management-position-suit-you/).

If you’d like to read previous columns in this series or ask Jonathan a question please visit http://www.africanmanagers.org/jonathan-cook

12 Comments


Jasmine Elizabeth
Jasmine Elizabeth
Aug 10
Like

flyingents
Jul 31

I found your insights on career progression and management roles to be quite thought-provoking, Jonathan. It's true that not everyone thrives in a managerial position. How do you think one can best determine if they're suited for management? - Your Name in Landsat

Like

linna
linna
Jul 27

This article made me think about personal growth. Whether leading a team or figuring out strategies in fnaf understanding yourself is always a big advantage.

Like

072200788
Jul 26

This thoughtful coaching letter uses McClelland’s three core motivators to unpack whether a management promotion aligns with personal strengths and values. It brilliantly distinguishes individual contributor growth from leadership paths, highlighting how achievement-focused people may struggle with managerial administrative burdens and tough calls. The balanced advice prioritizes self-reflection over chasing status alone. Could you share more real coaching case studies of professionals who declined or embraced management roles in future columns? --times table

Like

William Shakespeare
William Shakespeare
Jul 26

Excelente iniciativa para fortalecer la formación docente y promover la educación sobre energía sostenible. Programas como este generan un impacto positivo en las escuelas y en los estudiantes. Además, para quienes buscan información actualizada, A Qué Hora Juega La Lotería puede ser un recurso útil. ¡Felicitaciones por este proyecto!

Like
bottom of page